Do you know how to increase your income and grow your tribe without spending a dime on traffic and advertising?

Introducing the most powerful way to increase your blog's traffic and how to convert readers into subscribers and customers without paying for ANY ads!

What you'll learn!

Module 1 (4 lessons, 2 reference sheets)

  • ✔How does SEO work?
  • ✔The FREE tools you need to be using for your SEO strategy

Module 2 (5 lessons, 3 worksheets, 1 cheat sheet, 1 quiz)

  • ✔How to find keywords that will GROW your subscribers, sales, affiliate income and traffic
  • ✔How to find keywords that your website will easily rank for on PAGE 1!
  • ✔How to outrank your competition every. single. time.
  • ✔How to employ SEO without losing your brand voice

Module 3 (5 lessons, 1 instructional sheet, 1 checklist)

  • ✔Where to put all your keywords (including places most people forget)
  • ✔How to avoid PENALTIES from Google through learning my little tips and tricks to optimize your website
  • ✔How you can make your website run faster than your competition (because Google doesn't like slow websites)

Module 4 (3 lessons, 1 worksheet, 2 swipe files)

  • ✔How to get your content featured on BIG authority websites in your niche to drive in massive amounts of traffic
  • ✔How to build your website's authority so that you become known as a leader in your niche

Bonus 1

Want to learn how to track your SEO efforts? In this bonus, I will teach you what free tools you can use to see what keywords you are ranking for and how you can increase those rankings!

Please note: for this bonus, you must be self-hosted as you cannot view your analytical data without owning your domain and self-hosting. For questions regarding this, please contact [email protected].

Bonus 2

Want to learn how to track your SEO efforts even further? In this bonus, I will teach you how to use Google Analytics to see how much traffic you are getting from Google! This will help you watch your website grow.

Please note: for this bonus, you must be self-hosted as you cannot view your analytical data without owning your domain and self-hosting. For questions regarding this, please contact [email protected].

SEO course worksheets mockup

Let me tell you a secret...

Your competition likely doesn't understand SEO, which means that outranking them will be easy-peasy-lemon-squeezy once you know how. I'm going to teach you the exact steps you need to DIY your SEO in order to start showing up higher in Google and other search engines!

Does this sound like you?

✖ You're hardly making anything from your affiliate links and you're beginning to think that your blog will never make any money

✖ Your email list is growing at a snail's pace and you just don't know how to find people who actually want to subscribe!

✖ You're tired of only getting traffic to your website if you are online promoting (and you might not even be getting much traffic to begin with)

✖ You feel like you're in a crowded online space and it feels impossible to get your content/products seen


 If you nodded your head along to any (or all) of the above points, welcome! You are in the right spot!

You know that if you could just figure SEO out, you'd be able to increase your affiliate income, sales and email subscribers with all that free traffic.

The only problem? It's just too confusing to figure out!


Meet your mentor and newest gal-pal

I'm Dana! A web designer and SEO copywriter who always has a cup of tea (or hot chocolate) in one hand, and a pen and paper in the other. I believe that all your hard work blogging should pay off. When I realized that I could use SEO to not only get traffic to my website but get traffic that was going to convert into sales for my products, sales on my affiliate links, and leads, I knew I needed to learn as much as I could. So that's what I did! And I began to see my affiliate links make sales each month, my email list grow and prospective clients reach out to me -- all with minimal promotion and absolutely no ads.

After designing many websites for my clients, I noticed they too faced the same hurdle: they wanted to know how to get onto the first page of Google but just found SEO confusing (and a little bit scary). So I set out to create a course that could help small business owners and bloggers understand SEO in a non-technical way!

Learn how you can start getting traffic from Google and other search engines (DIY-style)

Imagine being able to:

✔ earn an extra couple hundred dollars a month from affiliate income or product sales without doing ANY advertising

✔ take a couple days off and being able to see your email list grow and products being sold, even without you being online 24/7

✔ understand SEO better than your competition, because if you know SEO and they don't, you are going to outrank them every. single. time.


Guess what, my friend? All of the above is not only achievable, it's easy with


You're probably thinking

"SEO is too complicated!"

But what if I told you that it's actually not, and I will teach it to you in a way that you can understand without needing to know any prior tech-talk or needing any fancy software?

But don't just take my word for it...

Jane Davidson2

Learning from Dana is like having a conversation with an old friend. She is so open, relaxed and comfortable and makes the learning experience really memorable!

"Before taking Savvy in SEO I thought that I was doing "okay" at optimizing my site. I felt like I was doing the best I could without being a professional and not even really knowing what else I could do! Taking Savvy in SEO was such an eye opening experience! I had no idea how much I didn't know! But, now I have a useable game plan that I can actually stick to and help my site grow.

Since taking Dana's course I have had two brands reach out to me and offer collaborations, something that has never happened before! I am usually the one reaching out."

Jane @ Typically Jane


It was like someone was telling me the simple secrets to get on that first page of Google!

"Before enrolling in Savvy in SEO, I didn't even know what SEO stood for. I was nervous it was going to be confusing website jargon that an average jane like myself would find difficult to understand, but it wasn't at all. It all made sense and I was so happy to learn better ways to set up my web page, like someone was telling me the simple secrets to get on that first page of Google.

This course has given me the tools to increase my SEO all on my own without hiring someone to do it for me. I liked that it wasn't overly time consuming, and that everything was new information yet easy to understand and follow. Savvy in SEO does a great job of taking you step by step through the process of improving your SEO through videos, audio, and worksheets.

Since taking Savvy in SEO, new purchasing inquiries have listed that they found me on Google where usually it's always Instagram or word of mouth! I am also gaining more inquiries from stores outside of the city I am located in!"

Holly @ Milk Jar Candle Co

josie seo

Savvy in SEO gave me the confidence to feel like a true player in the blogging world!

"SEO was always something that was a mystery to me. I knew what it stood for and the general idea, but I had no idea how to use it to my benefit.

After taking Savvy in SEO, not only did I get a great understanding about SEO, but I was able to learn multiple ways to help boost my SEO, and how to track my progress! I loved the way that Dana walked me through everything step by step; nothing seemed too daunting of a task.

If you would have told me before taking Savvy in SEO that afterwards I would know about backlinks, DA, how to boost my SEO and how to use keyword searches for my content AND use Google Analytics to my benefit (you know, instead of just looking at it and being all like hmm... that's interesting), I'd say you were nuts. But Savvy in SEO really helped with all of those things and more!

Savvy in SEO is invaluable to me because not only was I able to take away actionable tasks to improve my DA and SEO, it gave me the confidence to feel like a true player in the blogging world and not a poser!"

Josie @ Joys of Josie


Dana made something that I thought was "big and scary" into something that was easy to understand and actually fun!

"Before taking Savvy in SEO, I didn't know much about SEO and was intimidated by what I imagined it could be. I always knew how important good SEO was for your business, but I had no idea where to start so I just never did.

Dana literally walked me through step by step on which parts of my site to click, what websites to use, and gave me practical examples that helped me put the topics into context for me to understand better! She made something that I thought was "big and scary" into something that was easy to understand and actually fun!

Savvy in SEO is an excellent tool to help educate you on not only the importance of SEO, but practical ways you can implement and utilize it to help increase your presence online and in search engines!"

Jill @ Jillian Miller Photography


Savvy in SEO goes beyond the basics and gave me real life resources to use and implement!

Before Savvy in SEO, I did not feel good about SEO. I found it confusing and frustrating and extremely difficult to understand, let alone implement. By taking Savvy in SEO I was hoping to learn to speak the “SEO language” and learn the best ways to implement it on my blog.

While SEO is a difficult subject, I appreciated that the course held my hand through the process and gave me a variety of resources. Savvy in SEO goes beyond the basics and gave me real life resources to use and implement!

Mallory @ My Big Yellow Couch


You are right for Savvy in SEO if...

✔ you want to be found in Google and other search engines

✔ you have something amazing to share with the world, but just need to figure out how to get the traffic to your site

✔ you don't like icky-sales tactics and wish there was a way to passively bring in people to your website

✔ you finally want to figure out how to earn affiliate income


30 day money back garauntee

(even though you won't need it)

Savvy in SEO is one-of-a-kind in that you don't need to be a tech genius to understand or apply any of the knowledge. However, I understand that sometimes all this tech-stuff might still feel overwhelming which is why I'm giving you the chance to go through Savvy in SEO for 30 days to see just how it can work for you!

One Time Payment

  • Lifetime access to Savvy in SEO
  • 17 recorded lessons
  • 12 educational worksheets & PDF's to really help you apply your new knowledge
  • Access to my EXCLUSIVE SEO brand voice quiz to help you bring clarity to how you can combine SEO with your brand voice
  • Downloadable lesson videos
  • BONUS #1: How To Use Google Analytics
  • BONUS #2: How To Use Google Search Console
  • Private Facebook Group


Will I need to buy any fancy software for this? Nope! All the tools we will be using in Savvy in SEO are completely FREE!

Is this course worth the price? This course is worth every penny. Think about it - if you learn how to get onto the first page of Google, the impact that will have on your business is incredible! Savvy in SEO has helped small businesses and bloggers fill orders, gain sponsorships and more!

Does my website/blog need to be self-hosted? Being self-hosted will help you with some of the content. If you aren't self-hosted, you won't be able to set up Google Analytics, Google Search Console or be able to optimize certain parts of your website. If you are serious about growing your online business or blog, you will need to move to a self-hosted platform and I'd be more than happy to help you. Please reach out to me at [email protected] if you are wanting to self host!

How long do I get access? As long as the course remains open, you have access to it!

Do I need to sell a product for this course to be beneficial? No ma'am! This course is for anyone with a website - whether they be a blogger or an online business owner!

Do I need a blog for this? Blogging will help your SEO but one isn't necessary. In fact, I have had students who are pure e-commerce websites that do not have blogs who have still benefited from this course!

I'm super busy, will I have time for this course? I developed this course with the busy entrepreneur/blogger in mind. I built it around a tested strategy that won't take up hours of your time each week! If you have an extra hour or two to spare each week, that will be enough to finish the course within a few weeks as well as do the coursework!